The great Indian gold standard

The Great Indian gold standard

          Gold is the most sought after metal in the world which has been in demand for hundreds of years all over the world. Nations and communities have fought wars for the same. Over years there is less demand of Gold in the developed country than the developing country. Gold has been used for monetary exchange and nation’s wealth. 

          India is the highest consumer and importer of gold. Almost double the amount of gold consumed by China which stands second.

Indians have highest amount of gold in the house. Indians value everything in gold and you can see this obnoxious amount of gold used by the Indian brides.  How does this metal give so much pleasure more than anything else?  How do they feel wearing this and does it make a person happy? Gold by itself doesn’t give anything. It is the after effects when somebody wears it.

         

          Jewelry has been an essential part of women beautification since ages in all cultures of the human race. The basic idea was to beautify a woman and it could have been anything from a flower to pearls. Over years they have found variety of items to be worn as jewelry all over the world. However Gold has been the long lasting metal to maintain its Gold standard as the ultimate winner. Now it is a precious metal with its own status and a standard. Women beautification is the ultimate to win the heart of the opposite sex which is same as the animal kingdom. All the enhancements and artificial works on women’s body have the same benefit.

Over years as the human population evolved, matured ones got over the age old theories and style of attraction changed. The pseudo attraction by jewelry is replaced by standard of living, life style and dressing. The developed world has gotten over the desire for gold as their lifestyle has changed and importance of a person is not by the artificial jewelry. Now it is minimalist, where lesser is more attractive, whether it is jewelry or anything else on the body including clothes. 
 

Indians are crazy after gold and wear so much gold; I wonder how they do not have neck pain. Because of the demand gold prices are shooting up and every corner has a jeweler. Because of the appreciation of price, gold is bought as an investment. Gold comes in use for difficult times for loan and can be sold for an appreciative price. Every poor man wants to have gold also. In turn they are concentrating on buying gold more than the life style they are supposed to enhance. In turn they have problems marrying or marital problems with dowry attached to it.

          Most of the educated do not wear so much gold, except the few neo rich ones or the orthodox. If you look at the poor and rich you will see more jewels worn by the poor. 4 to 5 ear rings in each are worn by the poorer class than the educated middle class. We do have exception in all. We use gold to show our status. We assume more gold you wear higher your value. I mean they are trying to elevate their standard which they are really lacking by wearing gold and expecting others to give their status which are they looking for. This happens with the neo rich like the ones who have sold their land for city expansion or industry and real estate men. They wear thick dog chains all over their body and rings in all the fingers. What these people are communicating to the rest of the world is that they are rich and they have to be accepted by the elite. Whereas world has its own standards. People tend to choose standards by different measure. People still can’t figure out how to attain that standard to be accepted by others and they use the only way out that is dump gold on their body.

          Most of the Indian women spend so much time in choosing jewelry, nobody appreciate them, as the jewellery is covered most of the time. Only time they get the happiness is when they show it off to other women in some corner. Most of the gold is always locked up. The amount of time spent by the jeweler in bringing out that shape is not appreciated at all. Most of the women’s gold has not been seen by their husbands and many are disinterested in appreciating them. Men’s interests are different. They do get attracted by gold, unless he is looking for wealth. 

          Time has come to discourage gold in public by the government. Gold is causing lot of problems to the poor. People who cannot afford but still have to buy for the society and ending up getting cheated by the ever hungry cheating jewelers. They are the ones who are benefited looting with making and breaking charges . Gold has to be taxed in such way that it loses its gold standard. And we have to educate the masses or else this is going to cause lot of problems to the people in the future.

PS: All the photos are for illustrations only, and they have been taken from google search.

Please comment and share by clicking on Facebook icon.